Suggested Four-Year Sequence for a Bachelor of Science in Marketing
Freshman
Fall
- MKT100 Fundamentals of Marketing
- MGT100 Fundamentals of Management
- MATH160 College Algebra
- ENG101 Writing the College Essay
Freshman
Spring
- BUS120 Business Communication
- Theme 1 100/200 Faith and Reasoning
- Theme III Communications and Expression
- Theme VIII Arts and Sciences Elective
- ENG102 Introduction to Literature
- LS100 The Architecture of Information
Sophomore
Fall
- ACC100 Principles of Financial Accounting I
- ECON200 Macroeconomics
- MKT230 Sales Management
- Theme IV Critical & Analytical Thinking
- CS140 Management Information Systems
Sophomore
Spring
- ACC200 Managerial Accounting
- ECON220 Microeconomics
- BUS200 Professional Development I
- Theme VII Lab Science
- Theme VIII Arts and Sciences Elective
Junior
Fall
- BUS300 Business Ethics in the Corporate Environment
- BUS310 Business Law I
- FIN300 Corporate Finance
- BUS341 Introduction to Research and Analysis using Statistics
- Theme II Ethics, Values, and Truth
Junior
Spring
- MKT300 Consumer Behavior
- MKT310 New Product Development & Product Management
- MKT330 Social Media Marketing
- BUS210 Professional Development I
- Theme 1 300/400 Faith and Reasoning
- General Elective
- MKT495 Sales/Marketing Internship (Highly Encouraged)
Senior
Fall
- MGT410 International Business
- MGT490 Business Policy
- Theme VIII Global Consciousness)
- Theme VIII Arts and Sciences Elective
- General Elective
Senior
Spring
- BUS499 Business Capstone
- MKT410 Marketing Research
- MKT440 Marketing Strategy
- BUS220 Professional Development III
- Theme VIII Global Consciousness
- General Elective
Please note: Course offerings are subject to change.